For work that's hard to measure directly, I think accountability comes from having an explicit theory of change, defining what evidence would change your mind, and revisiting those assumptions over time. Metrics are one form of evidence but not the only one.
Brilliant, well written Ipek!
How would you keep team accountable, though?
Are you alluding to accountability through goals (supported by metrics) rather than accountability through metrics alone?
Thanks Sanchit!
For work that's hard to measure directly, I think accountability comes from having an explicit theory of change, defining what evidence would change your mind, and revisiting those assumptions over time. Metrics are one form of evidence but not the only one.