Launch. Learn. Iterate.

Wait, why are they doing that?

The best product insights often come from how people use your product in ways you never intended.

Aug 9 • Ipek Kavuzlu

2

July 2026

Was it really the wrong timing?

Most "ahead of its time" stories are actually stories about weak value propositions and poor product-market fit.

Jul 12 • Ipek Kavuzlu

2

Your taste isn't enough anymore

Dating apps may be the first products to evolve their matching from chess ratings to psychological models, but they won't be the last.

Jul 5 • Ipek Kavuzlu

5

June 2026

The adjacent possible

Why tomorrow's opportunities are hard to measure today

Jun 21 • Ipek Kavuzlu

3

2

Recommendation systems learning to speak human

From Instagram's new algorithm to how platforms might finally explain what they think they know about us

Jun 14 • Ipek Kavuzlu

4

4

Do we miss the product or the feeling?

Why Pokémon's nostalgia still converts to demand while Atari's didn't

Jun 7 • Ipek Kavuzlu

7

May 2026

The cruelest gift: being able to start anything

On five running terminal windows, fast feedback, and what happens when the “if only I had the resources” era disappears.

May 17 • Ipek Kavuzlu

4

This won't work

Why people instinctively look for flaws in new ideas, and how to interpret that feedback

May 10 • Ipek Kavuzlu

5

2

1

AI is hiring while replacing work

Are we building real expertise with emerging technology, or just passing through a transition phase?

May 3 • Ipek Kavuzlu

5

2

April 2026

The limits of how we imagine the future

From flying cars to AI agents, how our imagination traps us into upgrading the present instead of reinventing it.

Apr 26 • Ipek Kavuzlu

4

5

Let’s stop reinventing the wheel

Are we using AI to build the right things faster, or just building for the sake of it?

Apr 19 • Ipek Kavuzlu

4

In a world where AI handles the obvious

On ADHD, product intuition, and why messy thinking might be an advantage

Apr 12 • Ipek Kavuzlu

6