Launch. Learn. Iterate.

Who are you really selling to?

It’s not enough to win users, you also have to convince the person who pays.

Apr 5 • Ipek Kavuzlu

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March 2026

Do algorithms slowly narrow your world?

Repeating what worked for you vs. seeing what else you might like.

Mar 29 • Ipek Kavuzlu

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We’re overusing “What problem are we solving?”

Sometimes the best ideas come from opportunities.

Mar 22 • Ipek Kavuzlu

8

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Right metric, wrong signal

How good product decisions can still send the wrong message.

Mar 15 • Ipek Kavuzlu

8

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Still moving forward

A reflection for International Women’s Day.

Mar 8 • Ipek Kavuzlu

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2

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What we underestimate about emotion in product

Ego, fear, identity and the emotions we pretend aren’t there

Mar 1 • Ipek Kavuzlu

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2

February 2026

The decisions you can’t defend with data

Why Google invested in Image Search before it could justify the ROI

Feb 22 • Ipek Kavuzlu

6

2

When I’m told what to build

That’s just the beginning.

Feb 15 • Ipek Kavuzlu

3

Are you just moving fast or making progress?

The difference between speed and momentum

Feb 8 • Ipek Kavuzlu

4

Not everything should be automated

On judgment, automation, and knowing where to draw the line

Feb 1 • Ipek Kavuzlu

4

January 2026

The illusion of personalization

Why the best products make decisions for you

Jan 25 • Ipek Kavuzlu

6

What we get wrong about being “technical” as a product manager

Why AI is still far from replacing product managers

Jan 18 • Ipek Kavuzlu

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